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Is cold calling and outbound lead generation dead? …Is inbound alive?? I’m super biased so stop here if you care. But no. Straight up. Cold calling is not dead. Here’s the problem though – Cold calling and outbound lead generation calls get a bad wrap. Let’s talk inbound before anything else. I’ll be the first to admit, inbound is extremely …
Trade Show Marketing – Have a Plan Trade shows — at conventions, expos or fairs — give you the opportunity to meet potentially hundreds of new clients, all in one place. It’s the ultimate cold-calling adventure, in that you’re meeting strangers with the intent of developing a business relationship. You may think that trade show marketing is as simple as …
Written by Dyanna Zollo Today, many companies utilize social media platforms as their primary source for lead generation. Digital marketing bombards the internet with advertisements regularly, leaving users feeling overwhelmed. It can be challenging to stand out among the flood, which is why b2b telemarketing can be an extremely effective solution. In place of dated predatory sales techniques, building trust …
To grow your business, you need a plan. And every business plan starts with how to find and reach prospective customers. Once you’re established, you may find the best new customers come from direct referrals of existing customers. In lieu of direct referrals, cold calling is arguably the most effective way to jumpstart any sales enterprise you’re launching. Cold calling …
This Sales Conversation Happened to Me Two Weeks Ago Just two weeks ago I had an interesting conversation with a prospect who was interested in our outsourced, prospecting, human-to-human sales development services. I have been coincidentally reading (listening) to my first book by Grant Cardone, someone who I have a love/hate relationship with. Here is how the conversation went: “Original …
A Cold Calling Service Explains the Process The goal of cold calling isn’t to make a sale, although that is the ideal outcome. What usually results when a lead generation company completes a successful cold calling campaign is a list of potential customers — people or businesses that have shown an interest in what you sell and are primed to …
From the very beginning we had a goal to deliver the best results in marketing and we feel that now it is safe to say that we do just that. Our values lie in the human to human interaction to sell a product, a skill that many companies put aside in today’s digital age. Adweek highlighted the importance of human …
Written by Ryan Pereus. Before choosing the sales profession as my career, I was always afraid to admit I liked selling. Less because sales was doing something no one really chooses to do when they’re young, but more because of the looks, gawks, or pity remarks I received when I would admit it. (Not kidding, someone recently said to me, “Oowww, sorry, …
Successful cold call campaigns are what we study day in and day out. We are a telemarketing, appointment setting, inside sales company after all. In 2017, we completed over 150 cold call campaigns for our clients, collecting valuable information on every single dial. After an analysis of those campaigns, there are 3 main factors that contribute to successful cold call …
By Ryan Pereus, Owner/Founder of RPMC, Inc. In the 2.5 years, we’ve been in business, we have written over 800 unique scripts for business owners and professionals in need of guidance for understanding exactly what to say when calling a prospect cold, in attempt to set an appointment for a sales presentation or demonstration. What’s so interesting about these …
